Why Generative AI Isn't Replacing Marketing Artists (Yet)
I just got back from a trip to India where I spent some time visiting the Bengaluru Fort. Inside the fort was a carving of what the historian guiding...
Posts about
Machine Learning
How Performance Marketers Measure ABM Campaigns
ABM marketers have tremendous opportunity with offline marketing campaigns, but quantifying success may prove elusive without someone to walk you...
AI vs. CEO: ChatGPT Told Me How to Transform the Advertising Industry
😲 I'm stunned.
I haven't felt this way while experiencing new a technology since I first interacted with a smartphone back in 2008. That first day,...
3 Ways Brands Use Machine Learning in Marketing
Personalization is a crucial weapon in every marketer's arsenal. It's how you can deliver curated content and experiences throughout the customer...
How Machine Learning Marketing Works
If you've spent only a few years in marketing or advertising, you've most likely stumbled across an article about artificial intelligence and...